Designed by Lavernia & Cienfuegos| Country: Spain
“Ego aims to connect with a modern audience concerned about their appearance. The faceted glass pack has been painted in matte silver so that the volume of the piece is solid and clearly defined. Ego uses a visual language which is direct and at the same time refined. The logo was created with equal strength in mind. Didottypeface was used in which the characteristics of the letter g was enlarged so that in context, three letters together form a single entity with more personality.”
